WhiteFire™

WhiteFire™ uses BlackBerry® devices to push a simple message, intricate graphics or webcam views to promote “always-there” awareness. No longer is it expected of the user to sift through a slew of incoming e-mails to get the latest alert, product announcement, practical sales tips. WhiteFire™ makes your message to select groups of BlackBerry® users instantly available on the device as the first thing the users sees when he wants to use his device.

How it works

The administrator selects a series of images via a web-based interface and selects a group of users that will receive the images on their BlackBerry® as a series of screensavers with sophisticated transitions. The administrator can add, and modify images with an image upload facility that handles image resizing automatically. The administrator has full control of what appears on which BlackBerry® at all times. Refresh rates included.

Imagine

Scenario 1: The field sales force of a software company using BlackBerrys® is offering its partners a new medium of advertising to the field sales force via the BlackBerrys®. BlackBerry® blasts give their partners a unique advertising vehicle to send graphics and text to the screensavers of the wireless devices to push a strong, simple message to promote always-on-top awareness. Sales go through the roof.

Scenario 2: Security agents spot a suspect or suspicious object. Its image needs to be relayed to every agent on the premises immediately. The WhiteFire™ administrator inputs an image for the instant viewing by the security personnel. The refresh rate is set to ten seconds to ensure a consistent and meaningful impact. The threat is diffused. Next challenge...