Sample scenario: ACME Software, using BlackBerrys®, is offering its partners a unique advertising vehicle to send graphics and text to the screensavers of affiliated wireless devices to push a strong, simple message about their daily sales quotas. Sales go through the roof.

Get important visual and text content out to your BlackBerry® users in a snap. WhiteFire™ makes your message to select groups of BlackBerry® users available instantly as the first thing they see whenever they want to use their BlackBerry®.

WhiteFire™ offers a unique way for organizations to communicate more instantly and directly with their employees, partners or customers, without the risk of messages getting lost in the clutter of e-mail, SMS or IMs. WhiteFire™ enables an organization to present a series of images (including graphics, text or webcam views) on multiple BlackBerry® displays in place of a standard screensaver, all with centralized content management and administration.